Southern Cross brings a track record of award-winning design, development and sales and marketing experience to residential and resort real estate projects. From initial due diligence and site acquisition, through to project financing, land planning, product envisioning, architectural and interior design and sales and marketing, the principals of Southern Cross have extensive experience, both as principal developers and as consultants, in all aspects of the real estate development process.

What sets Southern Cross apart from other real estate companies, however, is its unique business model that incorporates well-known brands and personalities into the design and marketing of luxury real estate. Specifically, Southern Cross brings specialist skills to real estate developments in the form of:

• Identifying an appropriate brand for the project’s market position, location and price point
• Tailoring a branding package specifically for a project and its location and providing development partners with a unique point of differentiation and superior market positioning
• Incorporating the brand into the project’s architecture and interior design
• Creating project-specific amenities and merchandise packaging
• Co-ordinating celebrities / brand representatives for sales events
• Assisting with:
  • Project sales and marketing strategy
  • Site planning and landscape positioning
  • Interior design and space planning
  • Project finance and capital structuring

Southern Cross’ brands and affiliate associations open up many doors to industry-leading consultants and development experts that have worked with the company in the past and are committed to continuing their relationship across ongoing projects.

Southern Cross’ affiliation with the Great White Shark Enterprises international network of companies also opens the door to a significant pipeline of development opportunities and provides Southern Cross with an “early look” at many new transactions.